Privacy policy

This policy explains the what, how and why of the information we collect when you visit our website or you use our services. It also explains the specific ways we use and disclose that information. We want to make it clear, we take your privacy extremely seriously, and we never sell your data for sales or marketing use. Our aim is to be as clear and open as possible about what we do and why.

This Privacy Policy is effective and updated as of 17th April 2025. Links within this site to other websites are not covered by this Privacy Policy.

Information collection and use

When you use the website, send us an email, call us, or communicate with us in any other way, you are voluntarily giving us information that we collect.

That information may include your contact name, physical address, email address, IP address, phone number and other information which sometimes involves us asking for data from individuals that is classed as sensitive.

By giving us this information, you agree to this information being collected, used, disclosed, and stored by us, as described in this Privacy Policy.

Collecting and processing this personal (and sometimes sensitive) data is an inherent part of our core business, and we are committed to reducing the risk of such data being misused, exposing participants in our research to potential detriment.

We are committed to meeting the requirements of all applicable data protection legislation and requirements, including the following laws, codes and standards:

UK Data Protection Act 2018 The UK / EU General Data Protection Regulation (GDPR) Market Research Society’s (MRS) Code of Conduct ISO/IEC 27001 – Information Security Management quality standard UK Cyber Essentials

We may process your data for:

Responding to an information request about what we do Understanding how you interact with the website and social media To perform any contractual obligations. For example: Account management activity – email, written and verbal communications Financial activity – billing communications Promotional activities – updates on Paddl news and services ⠀ Legal basis for processing personal information

Unless otherwise specified, the legal basis for processing your data will be either because you have given consent for one or more specific purposes; or processing is necessary for the purposes of the legitimate interests pursued by the controller or by a third party, except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject which require protection of personal data, in particular where the data subject is a child.

Your rights, access and control of your personal information

The data we gather from you is stored on secure 3rd party servers in accordance with the UK / EU General Data Protection Regulation (GDPR).

You have the right to see what information: is held about you; have incorrect information corrected; and to have it removed.

Where we hold your personal information we’ll:

Provide records of what we hold when you request this from us Correct it if it’s inaccurate, especially if you ask us to Stop processing personal information where we can, and if you ask us to Stop sending you mailing information when you ask us to (opt out)

To do this or if you have a concern about the way in which we have handled any privacy matter you can contact our support team at support@getpaddl.co.uk.

Your personal information will be kept for as long as needed to provide our services or until such time as the data is reviewed by us or is removed at your request. Any personal information recorded in print/hard copy will be securely destroyed/shredded by our contracted specialist service IDSL. All electronic/digital files will be removed/deleted so that the information is put “beyond use” by the user of the device or media i.e. cannot be recovered from backup.

Cookies

On rare occasions, we may use cookies and other similar devices sparingly for quality control, validation, or to prevent bothersome repeat surveying. (A cookie is a piece of information that web servers send to your browser file when you access a website we are using - we do not use cookies on this website ~www.getpaddl.co.uk~ - then when you come back to a website, that website will detect whether you have cookies on your browser file.) You can configure your browser to notify you when cookies are being placed on your computer or to reject cookies altogether. We do no other invisible processing of your data, nor do we attempt to obtain any data from your computer or mobile device.

Notification of changes

Paddl Ltd reserves the right to change the privacy policy statement without notice. It is the responsibility of users to check this privacy statement regularly.